All 414 All
An urban take on Milwaukee's hometown artists, focusing on the city's music and pop culture.
All 414 All
All 414 All Podcast Episode 35 W/ DJ Eleazar
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Episode 35 DJ Eleazar crashes the pod with a live DJ set proving his love for the craft to be present and true! We then talk about many of his thoughts and ideas from past to present on the music industry and explore his many professional titles!!
But you're scratching this up. Please deposit another regular button's party with me.
SPEAKER_04Big dog in the building.
SPEAKER_16You a beast dog. That's the real scratcher, fam. I'm almost about to. I'm about to kill y'all, fan.
SPEAKER_14Let's go, man.
SPEAKER_04Almost had me in my elements bag, and I was about to turn into a b-boy right over here.
SPEAKER_16All 414, man. DJ Elliott's are let's go. Let's go.
SPEAKER_04Mike Check, you're now tapped into the R414R podcast, where hometown artistry isn't just a statement, it's a standard. Before we dive into today's episode, take a brief moment to hit that subscribe button and notification bell so you can stay updated on future episodes as we continue to bring you the truest talent our hometown has to offer. I am your host, the 414 Tycoon, more commonly known as Illy. And joining me as co-host is my lyrical brethren, the verbal executionist Street Team Hectic. These episodes are brought to you out of the Third War Studios, and behind the lens, we have SG Films. Joining us for episode 35, the open format genius, CEO of Pitch Control DJs and Hitting Hard Radio, leader of Total Request ET, the Reloop DJ Ambassador, 41 Fo's most decorated tour and radio DJ, one of the core DJs on DJ Elliott Zar Maldonado.
SPEAKER_16Hell yeah. Hey, highly decorated. What's your favorite one? Like just with like just out of all of them, what's your favorite? Like if you had to just pick one out of all the things he just listed, what's the the one you like? That's Eliasar.
SPEAKER_06I'm the open format genius. There you go. There you go. Now I'm in there. I am the open format genius. There you go.
SPEAKER_04Yeah. When I was uh making you know the description for this episode, all I could think about was um, you know how when somebody is enlisted in the you know military or army or whatever and they got their badges, you know, everything that they're yeah, the chevron's accomplishment, you know. Like I'm like, dog got a hell of accomplishment, hella accolades under him. Oh man. That chat GPT ass naught.
SPEAKER_16Chat GPT, how many words to say about dog?
SPEAKER_06That's crazy, man. I appreciate the love, man. Like for real. Um, all I can say is I've been there and done that. Like, like, you know what I mean? And um, for me to travel around this globe and do what I love to do has been the blessing within itself.
SPEAKER_04Okay, for sure, for sure. And it's definitely a blessing to um know you and be from the same city as you, and to, you know, I I've known of you since I was probably like 10. That's when I first like really learned your name and hearing you on the radio. And then like um when I did my first project, well, not my first project, my second, uh like my first street album, um, I was like, man, if I want to do this project right, I have to reach out to DJ Elliott and get him to be a product a part of this project in some fashion. And you were actually, um, at that time you were uh promoting that you were doing like cover art and you know, pressing CDs and stuff like that. So I'd actually reached out to you and I was like, hey, I'm working on this project. Do you think you can handle the um the pressing of it for me? And you did a trifold for me. I remember that. Man, it was fucking beautiful. It was everything that I imagined for it. And you know, we talk about it a lot here on the podcast where because there was a time where I had when I when I first met Heck, yeah, you know, he was they were having a show and I brought the CD and I was like, hey, you know, I got these CDs for sale, and I was just trying to meet other artists, you know, because I wasn't like as tapped into the scene as they were, but I wanted them to see, like, you know, y'all might got the crowd, but I got that product, you know what I'm saying? I got the product, yeah, you know. So um I was on some straight haters, man. That shit we're you know, and it definitely worked, you know. Like when I came with my product, everybody was like, niggas took me serious. You know what they're like, yo, like we don't know of him, but he stepped correct.
SPEAKER_06Right, you know, and uh uh very early, not to cut you off, but very early in my endeavors, moving around with all the labels and all that stuff, I learned that presentation was key. Okay. Um, and we learned out the gate before I started the print company and the duplication company at the time it was EM duplication, right? And that was a long time ago. And that's funny that you mentioned that because um we then turned it into high-resolution printing because we got bigger. But um the actual CD that we did for you, we we did everything from the ground up from actually getting you to barcode at the time, yeah, running the actual trifold, putting the graphics together, uh doing the layout for the actual disc and printing of the face of the discs. And we're talking about industry standard at that time, right? You know what I'm saying? Yeah, it wasn't just ah, throw a sticker on it, put it in a case and go. Right. You know what I mean? But we learned that we gotta elevate, we have to literally maneuver like the industry, right? So you gotta package it like the industry, and that was what we were trying to do here in Milwaukee, and that's how over me being at V100 for the longest time and all that stuff, and um moving with the industry at that time, CDs were still a big thing. Like now we're into flash drives and downloads and QR codes, and we maneuver different, right? But back then you had to have that product to even look relevant, right? You know what I'm saying? And it's I saw a lot of stuff go, man. Here's one with a Sharpie here, you know what I'm saying? Right. Listen, I'm gonna be 100% honest. We call that highway music. Yeah, I'd be on the highway throwing CDs out the window that has Sharpie on it. Why? Because no contact information, and I see people now still handing me a flash drive. This is the funniest shit ever. You hand me a flash drive and you write your phone number on the flash drive, fam, put a PDK together and put it in the flash drive. Yeah, like you know what I'm saying? Like, yeah, where's the thought processing that? Like, yeah, I'll put my phone number on the outside of it. No, that's gonna come off of there.
SPEAKER_04Or even like, you know, there's now in the industry, there's and then just with technology, there's so many easy ways that you can, you know, you could put a QR stamp, have a QR stamped onto it, or put a sticker of a QR code on your and just let them know, like, yo, if you're trying to get in contact with me, just scan the QR code, it'll bring up all my information. You know, like it's super easy and simple to like, you know, like you said, yeah to stand out from the rest of the people just writing with Sharpie. Yeah, most definitely.
SPEAKER_06There's so many other avenues right now, and I'm not gonna name the people that do it, but there's the bracelets and the little cards and all that stuff. It's tap, you tap it and it sends you like him. I got one for him. Yeah, it goes right to an actual landing page and it has all your information. Everything, right? You know what I'm saying? So they don't have to guess, and you can set that up where it's got all your socials, it's got your thing. You put your phone number, you can put all of it on your business, yeah.
SPEAKER_16They can issue everything, be podcast, business, whatever. You could be a plumber and a rapper, yeah. Put it all on, and then they'll scan it, the whole thing pop up.
SPEAKER_06It's like the what is that, the NFC? It's just gonna tap and it's done.
SPEAKER_16What's crazy is ironically, the first time I think I ever seen a QR code was on a CD. Like on a you know, a sleeve. Yeah, and it was on the back of the sleeve, and it was like, you scan that, and it goes to our website. I was like, oh shit, you know, I thought that shit was content at the end.
SPEAKER_06It was extra content back then, right?
SPEAKER_16But uh, you definitely are uh a standard setting person because it's like so a lot of times, like when people, this is kind of off, but it's gonna get back to what I'm saying. Okay. Like on Facebook, they'll be arguing and people have comments back and forth, and I don't do that with anybody. And if you ever see me doing with that with anybody, it's because I respect them. Gotcha. You feel what I'm saying? Yeah, yeah, most definitely. So a lot of times, people I look up to even from afar, whatever, I'll see y'all say shit, I'll see you do shit, and then you'll set a standard. You'll, you know, do you do the you do those videos and shit. Elliot's are going there, hey man, why y'all gonna stop doing that bullshit? You know what I'm saying? And I'll be like, oh, not doing that no more. You know what I'm saying? Because you know, because that that's some shit. I I I've seen you, I've been here since oh the end of 07. Yeah, so I'm going on 20 years next year will be I've been in Milwaukee full time. Like I've been back and forth and shit. Yeah, but I've been a resident in Milwaukee since the end of 07. Right. Since I've been here in the end of 07, your name has already been elevated and been unnamed. You know what I mean? Right. And the most death. So we're talking 20 years, and that's just and that I could say that, you know, honestly, and uh, you know, just I could just say it and I know I'm telling the truth because I'll never forget all that shit when I came. You had to look for who was who. So you would say what you did, and then you had the like you said, the uh the printing and all that, you know, the CDs and shit. So shit, you cut my Sharpie season real short. I'm like, I'm not doing that, bro. And then, you know, it turned into just not having CDs. I just don't have them, bro. Like, you know what I mean? Like until I get what I need, you know what I'm saying? So my first one was die slow, and I that one had was printed on in the sleeve. And I remember I actually ran out one time and I didn't have the money to get a full order, and I sharpieed like 10 of them, bro.
SPEAKER_04Fuck them, you know. You as as far as me, you were somebody who was real quick with the um because I didn't have a website until I saw your website. See what I'm saying? You know what I'm saying? So like standard, yeah. Oh, yeah, bro. You know, once I saw a Hex website, I was like, Yeah, oh shit, like I can't just be out here just putting I C D's no more. I need to have a website where you can download right through the website, you know.
SPEAKER_16And so, you know, but I did that because I seen somebody else was like, Hey, you know, got a website, you ain't shit. And I'm like, Oh, I gotta get a website, yeah. Yeah, bro.
SPEAKER_06Listen, visibility and marketing is key, right? Yeah, they always say uh a business with no sign is a sign of no business, yeah, right? So that's where I always tell people, you know what I mean, man? Get out there and market yourself. Branding, okay, and make sure that you treat your brand like any major would treat their brand. Yeah, right. Don't just put it on anything just because, don't get involved with certain shit just because make sure that it's a valid situation before you put your brand on it.
SPEAKER_16Yeah, you know what I mean? Treat it like your kid.
SPEAKER_06Yeah, most definitely, man. You don't think Coca-Cola and Pepsi and McDonald's, they don't just put their brands on everything. Yeah, you know what I'm saying? There it there's gotta be a validity to it, yeah, before they just step up and say, Yeah, you know what, let's fuck with those people or blah blah blah or whatever.
SPEAKER_04And they give uh people opportunities, and you know, slightest thing you could do wrong, they stop they stripping you of that uh oh yeah, brand ambassador right away, bro.
SPEAKER_06Take it from you, be like fucking.
SPEAKER_16Yeah, that they it's something they could take away. Yeah, they're like, Hey, you you can't just do whatever they treat it real seriously, right? Yeah, yeah. Most definitely, man. Most definitely. Yeah, to me, two examples of that when people be fucking up. This is just constructive criticism for y'all. Yeah. When they well, you're a DJ, so it's a little different for you, but as an artist, when we already said this before, when you post post a video of like your show and shit, and then you put a mainstream song over your fucking you know, or you're promoting, hey, I'm about to perform, and then the song is not yours, yeah. Or what really kills me is uh when people do shit and it'll be a good looking, like a little clip or something, and then right at the end, cap cut. And I'm like, bro, just pay the five bucks to not have that. You know what I'm saying? Like it shows it shows that you're you're trying, you're trying, and you care enough to you know invest a little bit of money in it. If you're not gonna put the five bucks into getting a fucking cap cut thing off your video, why would I spend any dollar with you because you don't think you're worth that money? You know what I mean?
SPEAKER_04That's facts, that's facts, it's really facts, and that's one thing that I do in my business, like outside of music, uh the illie tense, you know, I get people that call all the time, like, what kind of film do you use? I don't tell people what kind of film I use because the the company that supplies the film, they're not gonna come out and fix uh any problems or anything. Who you're coming to to fix the problem is me. You know what I'm saying? If there's a problem, you're coming to me. So you know what I'm saying? I'm gonna pay for the best film, you know what I'm saying? That way there should be no problems. But if there is a problem, I'm getting all the um I guess the glory and all of that for fixing the problem. Right. I'm not giving that glory to 3M films or you know, Suntek or whoever any of these bigger companies, they're not fixing any of the issues that you know they don't care. No, they print the role and send it to you. Yeah, yeah, yeah. You know, so it's like, you know, it's like but it's kind of goes along with what you're saying, you know. Like if you if you're not willing to invest in yourself, you know, then you know, because I I take that fee when you know, if I gotta replace the film, I eat that replacement.
SPEAKER_16So but I but but you believe in yourself enough to say, hey, I fucked up. I know you're gonna come back because I'm about to fix this for you. Yep. You know, so when I do this, I'm gonna do it properly. Correct. And the return rate, it's always a possibility, no matter how good you are, somebody's not rap, business, anything. Uh I don't care how good you are, what you do, I'm never coming back to fuck with you.
SPEAKER_06You're gonna have haters, period.
SPEAKER_16You know what I mean? But the retention rate is there the more you put into it, right? Most definitely, yeah.
SPEAKER_06And I always tell people step with the best foot forward, be an honest human being, be humble. Yeah, don't get me wrong, I could have a huge head and not walk into any room, right? But if you stay humble, it opens more doors. Yeah, you know what I'm saying? And I tell artists all the time be good at your craft, be humble, do your networking, do your marketing, and you'll see your shit take off. Yeah, you know what I'm saying? If you're an asshole to people, that gets around real fast. Oh, yeah, and then people won't fuck with you.
SPEAKER_16And it just yeah, it gets in the way of your yeah, you know, like I've I've had a mind state a lot of my life where I'll just be like, you know, I'm I'm a I'm a loyalist, bro, and I'm very I'm a side picker, bro. I say it all the time. If you my guy and you said fuck dude, hey it's fuck dude. And I might not even ask about it. I'm just gonna be like fuck dude. Straight up. I'm I don't fuck with dog because you don't fuck with them, and then whole time it could have been some stupid petty shit, and I could have possibly blew up or something different. Yeah, but yeah. But since I'm fucking with you, I'm not fucking with dog. You know what I'm saying? Like, so shit like that gets in the way, man. You know, people know people don't understand that the you know the business matters, bro.
SPEAKER_06Gems, like-minded people, right? They always say if you're around but a whole bunch of people that are negative all the time, you're gonna have that energy. Yeah, yeah, right? If you're about your business and about your paper and you moving, everybody in your circle is moving. Yeah, you know what I mean, and that moves forward, it's advancement. Where if if you stay stuck in limbo, that's on you. You know what I'm saying? Get out of your own way. There's there's a book that I read, and it's funny, and I know a lot of people don't read no more, but there's audio books, and there's an audiobook, it's called Go Unfuck Yourself, right? You and the dude's got like a uh like a Scottish accent, and it's kind of a weird read or listen, right? Because I I oh my bad, my bad. I was reading the book and I got tired of reading the book, so I started the audiobook. But let me tell you, it makes you think different. You gotta go listen to that audiobook, yeah. And you will be like, damn, that's true. Like I'm in my own way. Yeah, like you know what I'm saying? That sometimes we stop ourselves from greatness.
SPEAKER_16Yeah, a lot of times. Yeah, a lot of times.
SPEAKER_06And um, you got that that whole situation makes you think differently, right? Right. So I'm gonna tell you, believe it or not, self-help books and audiobooks help you, man, for real. Go get that shit, listen to it, and and move maneuver differently. Yeah, you know what I'm saying?
SPEAKER_04That's big facts. I'm yeah, I'm a self-help books. Like I I probably do, I wanna say one a month as far as um Wow.
SPEAKER_06You ask way more than me. Yeah, no, but yeah.
SPEAKER_04I filtered through a lot of self-help books, and they've gotten me to where I am now, especially. There's one that you know, I preach that book to any and everybody I can. It's called The Richest Man in Babylon. That book is my financial Bible. Okay, it's got me to amass the finances that I have today, live financially free and you know, be prosperous and um have it to the point where I have enough to give to others without you know really worrying about collecting back. No, most definitely, yeah. You know, obviously I want to collect, see, see what I put out come back to me. If it doesn't, it's not gonna fucking kill me or you know knock me off of well.
SPEAKER_16That's what makes the investment so beautiful is that you know, if this doesn't go right, I'm still good. Right, yeah. If it goes right, yeah, you know, I'm great. Yeah, you know what I mean? I'm great, exactly. And then you end up great a lot more times because again, retention rate, bro, the more you put in, the more likely it is to come back. No, yeah.
SPEAKER_04But I I firmly believe that get y'all some self-help books, at least two a year. If you can't do two self-help books a year, you're completely slacking on.
SPEAKER_16I just I just feel like I'm gonna fucking read it and I'll be like, I know that. And then I'm I I just don't, you know, because it's like a I'm not saying it doesn't work, I'm just saying I'm like giving you insight onto how I feel about it. No, no more stuff. Yeah, you know, I feel like it's like a diet. Like I know I'm not supposed to eat bullshit, bro. But you do, I feel like it's yeah, exactly. You know, because it's something you gotta just, yeah, it's all about just doing it, you know what I'm saying? You just gotta do it. But but I feel you, I feel you that there is uh certain things that you can find out, which which is stupid to say what I just said because I've done it with music. Yeah, you know, hey, do it like this. And I'm like, oh I can't, I and then I just try it and I'm like, oh shit, that yeah, that worked out fucking lovely, bro. I should do that more often, you know what I mean?
SPEAKER_04And it is it's like you say, you know, you should feel like I know that, but at the same time, it's like, so then why am I not doing that? You know what I'm saying? Because it's like the saying, common sense is not always common. You know what I'm saying? What you think is common sense, you're not utilizing it as commonly as it should be utilized. And most and like 95% of people aren't, yeah, you know. So it's crazy to think about that. Yeah, big facts. Like, it's just mind blowing, you know, how many people don't really get into the self-help um abundance that's out there.
SPEAKER_06No, oh, yeah, definitely. Most definitely.
SPEAKER_16I'm I'm gonna I'm gonna put a goal out there, bro. I got one at my house sitting there collecting dusty shit. Read that. I'm gonna read it, bro. Yeah, and then give me like a month, bro. Cause you know, okay. And I'm a good reader. Fuck y'all, bro.
SPEAKER_06I'm I'm gonna tell you there's two more, there's two more things that you should do. There's another book called Rich Dad, Poor Dad. Ah, okay. Love that book. Okay, it's a good book to read, right? It'll get you. Started into the basics. And then after that, go build yourself a trust.
SPEAKER_14Okay.
SPEAKER_06Um, the trust, if you don't know about it, look into it. But you put everything into a trust and it becomes family wealth. You know what I'm saying? Just look into that, and that's the way to go.
SPEAKER_16Yeah. Big facts. I'll be telling people all the time, I don't know what it is, I just know it's the proper way to do it.
SPEAKER_06Yeah.
SPEAKER_16Do a trust. Everybody's worried about wills and shit like that. And then at the when you when somebody's life ends and they got a will, it's cool. It says what it says, but it can be fought and it can be changed up. A trust is a trust, bro. When that shit happens and you just so happen to pass, everything in that trust is passed on to the assigned person immediately. There's nothing that you got to wait for. That's what I know is to be true.
SPEAKER_04And not only that, the difference be with the trust and a will that I've come to understand from it is um, you know, a will, just because I say that you can have something, doesn't mean that there's not gonna be any taxes or anything upon that transfer. You know, as opposed to a trust. It's like, all right, this is transferred over, and you know, the government, if they get anything off of that, they're gonna have to put some work in whatever they can get, you know, which is a will, they just gonna, all right, well, you transfer this house over to your wife, it yeah, it goes into probate, or you know, like we need uh, you know, whatever in taxes upon this before it even happens, yeah.
SPEAKER_16They should right away, you know.
SPEAKER_04Um living trust, people, living trust. Uh so one thing I wanted to talk about. You've been in the game quite some time. What are some changes you've noticed in the hometown scene?
SPEAKER_06Man, a lot. Um, let me see. Radio has changed immensely, and a lot of the independent artists now don't look at radio the same. They believe they don't need radio to make it. Okay. Um, I think that's a big error because radio is on a national level. Don't get me wrong, so is the internet and streaming and all the other stuff. But internet helps you reach people that are not your family and friends. Okay. When you hear a new song on a radio that people are usually like, I wonder what that is. Let me shazam it real quick and figure out what it is. So now you're gaining new fans, new, you know what I mean? New fan base. But that can get away from you, meaning in a good way that it could be on a national level, and all the stations in a cluster can be playing that record and it could take off.
SPEAKER_05Right.
SPEAKER_06So back then it was real hard to get into radio. Now it's not. It's if you can get to a PD and they like your EPK and your press kit going back to the flash drive of your website, they'll play your music. You know what I'm saying? They'll give it a shot. Um, now can you pay for clustered spots in radio now? Yes, it's not payola anymore. Like Jay-Z and Beyonce can go and buy a whole damn day where they're, oh yeah, we got a new album release today, and you're hearing their music all day long. Back then you couldn't do that. Now you can do it, right? So that's a big change I've seen in the radio side of things.
SPEAKER_04Well, back then you weren't supposed to do it.
SPEAKER_06No, yeah, back then it was payola. Yeah, yeah. It was pay to play back then. Like, oh no, then we can't do that. Now it's oh no, it's marketing ads and dollars. So now it's changed and it's different. You know what I mean? Um, the independent side of things that I've seen change, um it hasn't changed a whole lot. We're still crabs in a bucket. You know what I mean? One guy gets out and everybody else is hating on him. Oh, you don't rep our city like you should. He never collaborated with us, or we try to reach out to do's charging me for a feature. You always hear that, you know what I'm saying? And it's been that way since then till now. So um all I can say is this people need to be open-minded and work with each other to elevate and get out of here. And I'm not saying to just get out of Milwaukee and leave Milwaukee, I'm talking about get your music out of Milwaukee, right? And make connections. Oh, yeah, most definitely have to cast a broader net. Hell yeah, definitely. Like, like literally, my name rings harder outside of this city, even though I'm known in this city. Outside of here, I'm known for doing a lot more stuff in the industry with a lot of people. And it's crazy because back home they always say, Oh, hometown should be on your back, blah, blah, blah, blah, this, that, and a third. No, hometown's more of your haters, yeah. Because they don't want to see you win before them. Yeah, you know what I'm saying? And then you get to winning, and they're always gonna say something like, Oh, I could do that, or I've done that, yeah, or that ain't shit. My record's better.
SPEAKER_16I've always I feel like that's like uh a phenomenon almost. Because it's not just us, it's not just Milwaukee that's like that. No, yeah, I've seen it everywhere. There's places that you know, it's just, and I think what it is is just the the the proximity, yeah.
SPEAKER_04It's human nature.
SPEAKER_16You know, I know you, so there's no way you could be a star if I know you. I went to fucking school with you, bro. Right. I've seen you before you had the bitches, I seen you before you had the cars, before you had the money, the dress nice and shit. So, like, niggas is like, uh I know you ain't no way, ain't no way you this elevated person when I I've been at one point in our life together, you know what I'm saying? You say you used to drive a Toyota Tercel, now you got a Bentley, yeah.
SPEAKER_08No, yeah, you don't think you're hot. Yeah, I'm I remember Toyota illy, nigga.
SPEAKER_16You know what I'm saying? Oh maybe so it's like people, I it's a it needs to be studied though for real, because it's so crazy how that works, bro. Like, and it's like that even within your own personal space, you know what I'm saying? Most definitely. Like, I get you know, everybody says it, but you get more love from people that aren't your family and friends that you grew up with than you do from the people who see you all the time, bro.
SPEAKER_04Well, that goes back biblical, you know what I'm saying? Like Jesus, Jesus left uh what was it, Nazareth or Gather, wherever he was from, and then you know, he did all his learning and whatever. When he came back, man.
SPEAKER_16One of the killers. We saw what happened to him, right? Crucified. Oh, that's crazy. That's crazy. No, yeah, but it's like go back. So I changed it. I try my best to like not let that shit, you know, really affect you, yeah. Bother me. Or just or just you know, uh affect the the the net the business of it, you know what I'm saying? Because you know, it's gonna break eventually. Somebody's gonna break through this motherfucker. Every every time somebody does it, they get closer and closer.
SPEAKER_05Yeah, you know.
SPEAKER_04One of the things that I was thinking about when you mentioned um the radio is uh now we're starting to see and realize how necessary radio is because of the poverty gap, you know. So it's like um they say only like 30% of the population actually have internet access all the time. Okay, you know what I'm saying?
SPEAKER_16Is that real though? That's a real thing, yeah. It's yeah, like I can't think of one person I know that doesn't have all time internet.
SPEAKER_04There's a lot of households that don't have internet, there's yeah, there's a lot of people like their phones and shit. That's what I'm saying.
SPEAKER_06No, they wait for Wi-Fi to get the area for Wi-Fi and stuff, but yeah, think of people.
SPEAKER_04People have phones, but some sometimes their phones are not in service, you know. Like I talk to people all the time, like you know, people that I work with, you know. Oh, I can't, you know, I didn't pay my phone bill this month, so I ain't got you know, as well. As far as like a whack, yeah, you know, like you know, we don't see it because we got you know constant. Right, you know, I don't think I've went ever, I don't think I've ever went more than a a day or so with not having like service actually my phone being like cut off. Actually, it's been it's been a long time.
SPEAKER_16At the very least a decade since I have not had internet access right uh outside of like network issues.
SPEAKER_04But that's you know, that's at a crazy level, you know, and then up, but you know, man, the I guess the more financial finances you amass, the less percentage of people who are able to match you in those finances, you know, as you move to it. But man, when you have less finances, you know, poverty, there's a lot of people who don't have to choose. You gotta access it. Am I bougie?
SPEAKER_16Now just like, yeah, bro. I ain't got no internet.
SPEAKER_04But everybody's like, can I get a hot spot? What do you mean? You know, people hear, you know, there's radios playing at you know, businesses, or you know what I'm saying? Like you might hear people driving, and you know, you're able to hear, um, you know, say you don't got internet access, but you have a car, you know what I'm saying? Yeah, hear music open in your car, you know what I'm saying? On the radio is free, you know. So, like it was the first Spotify. Think about it like that. You know what I'm saying?
SPEAKER_06The radio, radio played everything you wanted to hear and some stuff you didn't know you wanted to hear. Damn. You know what I'm saying? Think about it that way. Even back in the day, it was we interrupt this broadcast to bring you this bulletin, like it was news, you know what I mean? Now we're worried about social media and how quick, how fast can we get to it? It's new shit too.
SPEAKER_16Every every second of the day, a new song dropping. Every day, so like the radio, the pro the programmable side of it. Yeah, it's if you get on there, now you're programmed, bro. Like if you get onto the program where every day at this time they're playing, they're spitting you in their mix or whatever, as opposed to the internet. Me and you, right now, all three of us, anybody in this room can go post a brand new song, whatever we want, it's just chaotic, it's everywhere. And uh now you gotta search for who you like in that chaos, bro. Yeah, you know, because I feel like the the radio is they still like you said, they still sway, they still sway the the the motions of the the who's who's and right, you know, because it might be even be harder to get on that motherfucker and blow up.
SPEAKER_06It's but if you do No, yeah, let me let me tell you this it's it's a numbers game, yeah, right? It's a real big numbers game because I tell you what, in Milwaukee, iHeartRadio is governed by a cluster of stations, right? So their numbers are dictated by somebody who's not even here and they're programming for a different market. So you would have to get in touch with that person and have them listen to your music and be like, well, okay, now I can plug it back in in the Milwaukee market or in the Detroit market or in Chicago. So the Clear Channel, uh not Clear Channel, see that's how old I am. It's iHeart because they sold it to iHeart. IHeart, it used to be Clear Channel when it was 100 long time ago. We'll talk about that in a minute. But uh now that it's iHeartRadio, iHeart Media, they um they work everything in clusters, so there's literally, I think, one dude that programs for like 30 radio stations in the Midwest, yeah, right? And they're because they downsized it because each each individual radio station used to have a program director and then a marketing director and a music director. It's not like that no more. Now that one dude is programming for all those stations. Damn, you know what I'm saying? And that's why a lot of people like Reggie and Bailey and me and Knowledge and all of us, we were getting phased out early because that was coming down the pipeline, right? You know what I'm saying? And the chopping block was real. Like, shouts out to to Reggie. Reggie held it down for the longest.
SPEAKER_08At how long has he been out? He's been out of there for a minute, man. Like it's been that long. He says he's yeah, I feel like that shit was like two years ago.
SPEAKER_06It felt like it was not that long ago. Shit, I was at V100 for 11 years, and then I've been gone from there for more than 10. Okay, you know what I'm saying? So it yeah, it's crazy, man. And it's wild because even during that time, a lot of people were coming and going, and all the people that are programming, or I should not say programming, that are on air jocks now, they're not even local, right? There's like two jocks that are there that are localized, and they only got one day a week. The rest of them are all doing it from somewhere else.
SPEAKER_16So there's 30 stations right now giving the same.
SPEAKER_04Same doing this job, same time. Yeah, yep. That's wow. Yeah, that's crazy. Yep. And another thing that I was thinking about with the as far as the whole um radio is and the necessariness of it is um a lot of people don't realize radio pays out way more than all of uh streaming.
SPEAKER_06Oh, yeah, it's still it's still on the old model, yeah. It's still on the old model. Don't get me wrong, it's not like what it used to be, but it's not a half a penny per stream, yeah. Like you know what I'm saying? Like right now, Spotify don't even pay that. Yeah, and that's past a million streams. You're gonna get like $13.
SPEAKER_16Eighth of penny, eighth of a penny, yeah.
SPEAKER_06And we just got rid of the penny. So how do they even monetize that? Yeah, think about that's all dots and festivals. That's what I'm saying. We just across the nation, they got rid of they abolished the penny. So, how do they how do they figure that out?
SPEAKER_16Yeah, that's crazy. We uh we in crazy times, yeah, bro.
SPEAKER_08Like, that's crazy, right? So, what do you do with any pennies you have now? You can still go trade them in though, real quick. You gotta give them back, they're not worth nothing.
SPEAKER_16Everybody's rounded up. I gotta have a hundred of them. And they gotta have a hundred of them to trade. That's what I'm saying.
SPEAKER_04Yeah, but the bank's like that that penny ain't worth nothing no more. Or you gotta have at least five of them to get a nickel bag, bro. Like, okay.
SPEAKER_16But he's saying that they're not they won't even do that. Yeah, I don't know if they will.
SPEAKER_04No, but you'd have to turn it into the bank, and then the bank will turn it into the treasury.
SPEAKER_16Yeah, it's probably like a deadline or something. Yeah, there was, yeah, that's what I'm saying. Eventually they'll be like, hey, bro, we don't take pennies no more.
SPEAKER_06There's a lot of places that don't take pennies now and won't give you change the bank.
SPEAKER_16I'm saying if I just saw because I do got a fucking pull of chain. I could cash it in, right? Yeah, yeah. You'd have to go. Eventually, what I'm saying is they'll probably phase that out too. Like, nigga, you you missed the penny, bro.
SPEAKER_04Dude, so you have $900 worth of pennies and now I have a yeah, I got one of those five-gallon water jugs full of coin.
SPEAKER_06Yeah, definitely. Dude, I had the big ass Patron bottle filled, and I took it. And um, the lady they had a sign that literally said that the penny is about to be removed, blah, blah, blah, blah. And I'm like, Well, damn, is this the machine gonna take it? She's like, Yeah, she goes, but it rounds up. Yeah, I'm like, Oh wow, that's crazy.
SPEAKER_16Yeah, it rounds up. So even when you turn them in, they fucking round. Yeah, to the nearest, the nearest because they can't give you nearest things, they're not gonna give you a change, yeah. They're not gonna give you a penny back. Yeah, the nearest thing. That's cool. I bro, I used to I hate change in my pocket anyways. Same, bro. I'll be like, Oh, I don't need change back. But I'm also terrified of like digital fucking currency and shit, too. So yeah, you turn that shit digital, nigga. They could just all right, we don't like you, bro. Gone, you switch, right? You're done, right? We put your face in this computer, bro. Now we know every time you've ever tried to spend money, you're done for. That's why all those bracelets with the QR codes.
SPEAKER_06Yes, I think that's why they're aiming us for that shit. Oh, yeah, it's coming.
SPEAKER_04Um, so real quick, give us um a couple of your most recent endeavors.
SPEAKER_06Man, well, me and Zilla just did this beat battle in Milwaukee that was super dope. A lot of uh we had I think what uh it was 23 producers all in total, I believe, that were there. But um, we gave away, you know, um the championship belt, 750 to the to the winner. Shout out to Stick Man, uh, shameless plug events.
SPEAKER_04Shout out to Stick Man.
SPEAKER_06He's my son, but outside of that, I didn't judge it. It was three uh nonpartisan judges that judged it, and he went through all the rounds and he was knocking everybody out each round. Um, and he's been producing for about five years.
SPEAKER_07Yeah, right?
SPEAKER_06No, he did the shit. He didn't shout, yeah. Shouts out to him for that. Um, he won the championship belt in 750, and then um second place winner was 250 bucks, and he had won the beat battle at um Summerfest. We did the actual beat battle at Summerfest. It was Chill on the Hill. Or what was it? I'm trying to remember. No, Quake at the Lake. Yeah, and we did that one and he had one NAS. You know dude's name, uh, the dude with the crazy 808s. Um I'm trying to remember dude's name. I'm trying to it's his name is uh 808, but I'm trying to remember what the 808 Jack. 808 Jack, that's what it was. Yeah, so he was he was super dope too, man. And they they went beat for beat all the way to the end. Oh no, no, fucking not 808 jack 808 jack, yeah. James, yes, my bad.
SPEAKER_08You are correct. He's with the super clean mixes, yeah, yeah.
SPEAKER_0680 uh 808 Jack is the young autistic kid. He's actually autistic.
SPEAKER_16I didn't know that, yeah.
SPEAKER_06Man, we found that out at the end that he was autistic. He gives me hope for myself. No, the applaud, dude, man, because listen, he was in there at 14 years old, banging with the big boys, and he had some fire, man.
SPEAKER_16He had fire, he had some fire. He actually played some shit I never heard, that jaw beat battle, yeah. And I was telling them, I think last week or the week before. So I remember telling them, I was like, he actually, because you know, at first it's like, oh, he's young, so they give they give him a lot of leeway for that, yeah, yeah, yeah. But then I heard some shit, I'm like, shit, he got it, man. He he played a couple beats.
SPEAKER_06I was like, damn, yeah, he was in there banging, like he was he wanted to win. He's a beast, yeah, man. Um, so other than that, and then just me DJing around town, doing that type of stuff. Um, I just came off all the boat cruises. I was actually DJing for uh celebrity boat cruises, and I was on a ship for eight months straight, just DJing non-stop. And let me tell you, when you're on a contract DJing for the cruise ships, it's not what everybody thinks it is because you're working every single day.
SPEAKER_05Yeah, right.
SPEAKER_06Literally for eight months straight, there was no day off. Are you on the fucking cruise ship? Yeah, you're on the cruise ship DJing, going port to port, island to island. What that shit like, bro?
SPEAKER_16That should be swaying.
SPEAKER_06No, no, dude, it was dope. Like, don't get me wrong, it's it's super dope. You meet a lot of people, and you get to really have a good time while doing it. Like, for me, there's there's two different ways of doing it. You go in as an employee, or you go in as a what they call a guest entertainer. And I came in as a guest entertainer, so I was kind of living it up. They had me in a really nice. I was about to say they put you in a little dungeon cabin and shit.
SPEAKER_16No, hell no, I wasn't in I heard that shit's fucked up.
SPEAKER_06I was in a I was in a broom closet the second round. Damn, uh the first round out. I was in a dope ass, lavish fucking I had a uh actual um balcony and shit. It was dope. And I mean, they you know, they did all my dry cleaning, they did everything. I was living it up. You have no bills on a ship, nothing. They pay for everything, plus they pay you. Yeah, you know what I'm saying? The only thing is you're working every day, you're working multiple times. You're like, all right, cool. At this time, you're gonna be next to the pool. This time you're gonna be in a theater. At this time, you're gonna be in a martini lounge, you know what I mean, or you're doing sail away or all that type of shit. Damn near all day, every day. Every day, bro. Listen, and then they'll tell you, okay, look, we just got into port. You can have off for eight hours, but then you got to be back before we sail away because you're doing sail away. You know what I'm saying? That type of shit. So I got to see a lot of the you know, St. Martin, St. Thomas, Bimini, um, like all the islands. I got to see them all, you know, dope, turquoise water, all that shit, white sand, super, super dope. But um, and I can say I was highly blessed to do it, you know what I mean? Not a lot of people get that opportunity, right? And um, it just you know, those it opened up a lot more doors because you meet a lot of people on the ship, right? Right? So while you're DJing, they're like, You got a card, blah, blah, blah. Now, now I'm doing events in Vegas, I'm doing events over there or whatever. Yeah, you know what I'm saying? So I've done a lot of events outside of the city off of that.
SPEAKER_04Yeah, and that goes back to what I was saying earlier, you know, as far as like, you know, you got to be at a certain tier in life to even be going on cruises, you know what I'm saying? Like people who are just like, you know, living check to check, they're not on cruise ships most of the time, you know what I'm saying? But so it's like, you know, if you have access to those people that, like you said, it opens up a lot more doors to a lot better situations or you know, yeah, work environment.
SPEAKER_06And most definitely, man. Um, and it all stemmed from when I was touring. I was actually touring, doing a lot of stuff with Jose Cuervo. Okay. And um, before Pitbull became Mr. 305, I was on the tour with him, DJing for him and Chingo Bling when Chingo Bling first started. And this was when Pitbull was like maybe I don't know, four or five years into the game already. He wasn't Mr. 305 yet, right? He was still Chico, yeah. You know what I mean? And we were doing Cuervetone with Jose Cuervo, moved around all the cities in the Midwest, and uh a talent finder for the cruise ships was there, right? And they kept my number, and dude just followed me for a long time, and then he called me one day, he's like, Hey man, I have this opportunity. Do you want to go do this? I'm like, I don't know, man.
SPEAKER_08I've never been on a cruise ship. Oh, you a G, bro.
SPEAKER_06No, you know what I'm saying? I'm like, I don't know, man.
SPEAKER_08I'm scared as fuck of the city.
SPEAKER_06No, no, I was like, dude, I don't know, man. Like, and I was kind of like at first, like, damn, we're gonna be in the middle of the ocean with nothing around us, like. I'll be there tomorrow. Hey, so listen, bro. So I was really, I was like, uh, fuck it, let's do it. Yeah, and I didn't he wanted me to do the eight months out the gate. And I was like, nah, fam, let's do like two weeks. Yeah, let me get into it.
SPEAKER_07Let me see. Yeah, let me do two weeks and see if they'll do that. Dog trying to put me in the fucking yeah, what's it called?
SPEAKER_06The uh Titanic, the Bermuda triangle for fucking eight months. No, fam. So so I went and for the first two weeks, bro. I was living it up. I was like, hell yeah, it could do this. Your second round, it was like, you get your ass in the fucking dungeon. Yo, listen, bro. So I called back and I'm like, yo, fam, this is this shit is fucking awesome. He's like, I bet I'll let him know. So then he told the powers to be. They came and said, All right, cool. We're gonna keep you, we're gonna do this, we're gonna do that. I'm like, all right, bet. So I went from the first contract to my second contract, and then the second contract, they're like, but we gotta move you from this room to this other room. Oh my god. And I'm like, all right, cool. And I'm thinking they were gonna make it lavish and shit, bro. I was in a broom closet, bro. Yeah, I was in that motherfucker like Harry Potter Joe ass. Yeah, bro. And I'm like, all right, man, I'm ready to go home, my fan.
SPEAKER_16Yeah, but hey, bro. I'll tell you right now, you better upgrade my shit. Yeah, ain't nobody's hearing shit.
SPEAKER_06Hey, listen, bro. No lie. I told I told the fucking uh the entertainment director, I'm like, listen, if y'all don't fucking move me from there, I'm off this bitch when I get back. Oh bullshit.
SPEAKER_16Yeah, and they're like slide or dry land, nigga. I'm unplugging all my shit. All right, bro, I'm out of here, fam. So ain't no fucking way, bro.
SPEAKER_06Go on, put me on a little bug rub and fucking put me. It was crazy, man. And they were like, Well, we really can't put you back in the other one because you know, we have too many people. We're at capacity for that. I'm like, all right, cool. I'll tell you what. When this one, when we're done with this cruise, I'm going back to the crib. Because I was in that room, bro, no lie for like 30 days. Never. And I was like, Yeah, I'm out of here. That's why I'm struggling. So, yeah, so I ended up coming back to the crib, bro. But it was dope. I can't, I can't lie, it was dope. It was a good experience. I learned a lot of shit about how cruise ships operate topside and below. Yeah, dude, let me tell you. Yeah, because you was like on some employee shit. No, yeah, bro. Listen, the below deck shit be going down. Oh my god, bro. That shit is uh it's a moving nightclub 24 hours below deck.
SPEAKER_16Well, yeah, you gotta think about these. These you gotta think about all the people who are trading ships, right? Yeah, you know, where you're at work. People think that you know you're on a cruise. Now, bro, you're at work, bro. So as soon as you're done and you go down there, it's just you and a whole bunch of other people that just got off work, yeah. And you can't get off the boat, drinking, yeah, digging they do.
SPEAKER_06They got lounges, they got nightclubs, lounges, they got all their own stores and shit down there. It's crazy, it's a whole nother city below deck zero. Oh, you know, like for real.
SPEAKER_16And you got me in a fucking broom closet, there's a store down here. If you don't fucking downsize this fucking store, listen, fam.
SPEAKER_06I was in the lounge more than I was in my fucking room. When I was off upstairs, I was in the lounge because it was just bigger.
SPEAKER_14Yeah, yeah, yeah.
SPEAKER_06It was literally a little bit bigger than this room, right? Yeah, with TVs and shit, and a pool table and shit.
SPEAKER_08And then they put you in a broom closet to sleep.
SPEAKER_16My biggest question is that shit don't just be fucking the whole time.
SPEAKER_06No, listen. I okay, so it's called listing. Okay, the boat won't list unless the swells in the water are really, really bad. You know what I'm saying? Yeah, but the boats, some of them have what they call stabilizers, they look like wings. You don't never see them because they're underneath the water. So they actually come out to help the boat stabilize, right? So on a real, real bad day, walking down a hallway, you're gonna feel like you drunk walking. You know what I'm saying? Whole panic attack. But other than that, you'll never man, you never feel it.
SPEAKER_16That's correct.
SPEAKER_06You never feel it.
SPEAKER_16That's dumb.
SPEAKER_06You gotta think these ships are fucking huge, they're massive.
SPEAKER_16Yeah, they're fucking size of a fucking city and shit.
SPEAKER_07Yeah. You feel seven days?
SPEAKER_16Well, well, what if it's what if it's like we we are like of a people that feel that more than other people? You know what I'm saying? I feel like I feel it.
SPEAKER_07They give you dramatimes.
SPEAKER_09Yeah, you get motion sickness, no I don't think I get motion sickness though.
SPEAKER_08Well, you were you have you ever been on a cruise? All right. Were you but were you on a a real big ship or were you on a medium ship? Oh, because there's medium, there's sizes.
SPEAKER_09I also you know me, uh I I get motion sickness.
SPEAKER_16Oh that's what I was asking. Maybe yeah, like if you feel that shit, then you're gonna feel it.
SPEAKER_06Hey, you know what it was, you got used to it at all? No, you know what it is? He was probably out on a real bad day, too, though, or a bad run. Yeah, because there's it there's seasons where you go out there and there's no waves, and this thing's just cruising through water. Then there's times where it's out there and you like you said, it is choppy.
SPEAKER_08Yeah, so when the swells are bad and it is moving, I gotta have the captain's number, nigga. Bro, turn away. Turn around, turn left back.
SPEAKER_16Take me back to Fort Lauderdale, fam. I gotta fuck this shit, nigga. Never again.
SPEAKER_04So yeah, man. Um what would you say is the biggest disconnect between hometown musicians and DJs? Man, there's a lot of them.
SPEAKER_06Um, they don't like to build relationships. It's the first thing you ever hear, bro, and in this day and age, you in the club and you see this. Hey, bro, I'm the hottest motherfucker here, bro. Play this for me. So I give your phone. No, what the fuck I'm like, no, bro. And that's what it is. Yeah. The disconnect is like, hey, there's no, hey, how you doing? I'm so and so. I do music. None of that. There's no whenever you get a chance, bro, get up right, bro. Yeah, no, bro. I'm in the middle of a mixed peak hour, bro. And here comes so-and-so. You scratching this shit, bro. No lie, bro. He over there trying to basically unplug my laptop, bro. Man, play my shit, fam. Why? Bro, I'm the hottest motherfucker in the city, bro. My shit goes hard. There's the disconnect is they don't know the approach. Okay. We in in the core DJs in pitch control in the industry. We've always said this, bro. Get to know the DJ, not while he's DJing.
SPEAKER_08For real.
SPEAKER_06You know what I'm saying? Like, get to meet dude, be like, yo, bro, hey, can I can I can I'm help you set up before the show? Maybe give him your jump drive or your information and be like, yo, when you get him in it, take a listen to it. Let me know what you think.
SPEAKER_05Yeah.
SPEAKER_06You know what I'm saying? Right. See if you can fit it in during your set. That should be the approach. Not the I'm in your face with a cell phone or a flash drive trying to airdrop you a fucking song in the middle of the peak hour because you want to hear your shit on a club sound system.
SPEAKER_05Yeah.
SPEAKER_06That's the worst time ever to approach a DJ because the DJ's gonna be like, bro, get the fuck out of here.
SPEAKER_05Yeah.
SPEAKER_06Like, you know what I'm saying? Like, dude, get away from me. I'm in the middle of this shit right now. Yeah, and I'm creating the vibe. Right, bro, but I've never heard your song before, right? I've never, let's just example, I've never heard the record. And I got everybody on the dance floor vibing, and I play your record and it's whack. They're not looking at you, they're looking at me like, bro, what the fuck did you just do?
SPEAKER_05Yeah, yeah.
SPEAKER_06Like, what did you do, fam? Right? And then the club owners coming to me, like, why'd you play that shit? Right? Because look at the floor. You know what I'm saying? The people don't think of the mechanics behind it. Now, if your record is hot, guess what? And I don't know you, I'm looking for you.
SPEAKER_05Yeah, right.
SPEAKER_06I'm trying to find your record. Right? I'm literally on the internet trying to find your record, maybe trying to find your contact information because I heard so-and-so, and now I'm trying to find your record. Now, if you give it to me and it's hot and I heard it early, I might throw it in and sandwich it, what we call sandwiching, between two power records that everybody knows, and they won't even notice it. Yeah, but they're gonna be like, damn, that was dope. Yeah, because now I've introduced them to something new that was between two power records that they already know, and I kept it moving.
SPEAKER_05Yeah, right?
SPEAKER_06So that's always the that's the formula. Artists, that's the formula.
SPEAKER_16Give me a gem, see, when you do shit like that, bro. I used to be like, fuck, no, I gotta do this.
SPEAKER_06No, but see, that's see, those are those are the the things that as a DJ, and I'm not trying to be an asshole. No, you gotta use it. But I need them to understand that listen, this is the approach, and then this is how we fix it. This is what we'll do to make it work. Now, I'm not saying you gotta pay, dude. Don't get me wrong, it always helps. But you turn around and say, hey man, listen, let me take you out to lunch and we can chop it up, tell you a little bit about how I do shit in the industry. Um, I'm gonna show you some of my records, do like a small listening session. Yeah, it's almost like a console. You know what I'm saying? But at the same time, you're maneuvering motherfuckers like, I ain't got time for that, then you ain't got time for the music industry.
SPEAKER_07Yeah, right.
SPEAKER_06If you ain't got time to do that with your local DJs to put you on, what the fuck are you doing this for? For real, like what are you doing it for? You're doing it for your friends and family? Because if you don't utilize the DJs in your market, you lose it.
SPEAKER_16Yeah, I think that there's a um a misconception on how that dynamic is supposed to work. You know, and I'm just speaking from how I feel about it, maybe Ilya'll agree or not, but you know, as an artist, I feel like maybe sometimes you'll push something and you'll just be like, I know I've been in the room with you, not you specifically. I'm saying just like I've been in the room with you, and I know you know who I am, and it's almost like we feel like DJs are almost supposed to be that person. Like you should actively be looking for me already, so I shouldn't even have to. And I'm not saying that I feel that way, I'm just saying I have felt like that before. No, yeah, yeah. You know, there's been like people, I'm like, I know you're not even a huge DJ, bro, but I know that you know me. I know you've seen me perform, I know you've seen me do. So like we just have this feeling where play a record for me. You know what I'm saying? Oh, yeah, yeah, yeah, yeah. But it's like it's almost I feel like it's just a conception or a misconception that DJs are supposed to be that person. You feel what I'm saying? Like you're an AR manager, like you know what I mean, but you're not, you're a DJ.
SPEAKER_06Right. So hear me out on that too. It's the okay, so if I'm in the middle of a mix and I'm in a set, and oh yeah, that's a stupid way to fucking right. But let no hear me out though. So now we get a national artist that walks in, and I'm in the middle of a set. Now the crowd's expecting me to play some shit from the national artist that's known and he walked in, everybody like that's okay. Now, on a Milwaukee level, for artists that want to do that and walk in a room that have uh I call it a presence, and people know who that person is. Will I touch a record that I know and that the crowd knows? Of course I will.
SPEAKER_05Yeah.
SPEAKER_06But if that artist comes in with a brand new record, I'm not touching it. Not until I've heard it. And that's just me making sure that I'm making the vibe in the room the same. Because who's to say that that artist, he might have a hit that we already know, but the record he's gonna play is mediocre at best.
SPEAKER_16And what you're saying, exactly what I'm saying, is that the misconception is that the DJ's job is to break music as opposed to the DJ's job is really to wherever the fuck they're playing to make the vibe. Correct. We're curators of that moment. You're not an artist breaker. You could be, right? They have been historically. There has been DJs that have broken artists. But the misconception, exactly what you said, I'm creating a vibe. Let me be, let me do this. This is what I have to do for the night. Yeah, you know, so that's the misconception, is what I was bringing up.
SPEAKER_06Most definitely.
SPEAKER_16And I have felt like that before, like, damn man, I thought DJs were supposed to, you know, supposed to, and that word, that that word's crazy, supposed to. Oh, you supposed to, like right, yeah, bro. That's your job, man. That's your job. Don't you want to play new shit? DJ, you're supposed to be looking for new music. You're like, yeah, bro, but I gotta play right now. I'm in the vibe. Yeah, I don't think artists have a uh an uh equal to that. Like, we don't have something similar to that. To me, that would be like me. I'm at a show and I come off stage and hey, let's work, bro. And I'm like, bro, I don't know. I like you, you could have just been like, hey bro, check me out, man. If you like that shit, hit me up. No, yeah, that'll go a thousand miles farther than hey bro, that's work, bro. You know, that was cold, but I'm cold too. And I'm like, all right, bro, but you I'm like, I'm I just got off stage, bro.
SPEAKER_06Like there's a lot of that. There's a lot of the yo fam, let's work, and then it never happens.
SPEAKER_16That never fucking happens, you know what I'm saying?
SPEAKER_06Or the when I'm DJing, and I I do this to women all the time, people that put their phone in my face or whatever, like, oh yeah, I got you. I'll take care of that. Man, my ex was taking care of it. That was a huge terror. That was a basic, like, nah, fuck you, get out of my way, right? Don't get me wrong. If they suggest something that fits, yeah, I'll throw it in. You know what I'm saying?
SPEAKER_08But all that you playing house music, they like play this by choppa song.
SPEAKER_07You like, yeah, like I'm in the zone, yeah.
SPEAKER_06Like, come on, man. Like, dude, it's like somebody coming in and saying, bro, can you play this country record right now? And I'm in the middle of doing some other shit. Yeah, bro, that don't fit, fam.
SPEAKER_04You know what's the best feeling in the world, though? To walk up to a DJ, give them a request, and then they actually play it, and it fucking sounds amazing going from transition to the other. Because then you're like, continue.
SPEAKER_07Yes, I was part of the DJs vibe.
SPEAKER_04It's because it fit. It's because it fit. That's happened to me a couple times.
SPEAKER_06I'm gonna say I'm gonna say this, and DJs are gonna be pissed. DJs don't be mad. You know you do this, they get stale. Okay? We all do. We've I've been there, I've done that. But the thing is, you gotta think outside that damn crate you built. You built a crate in your Serato or virtual DJ, whatever the hell, and you stay in that crate because you're like, Yeah, all this shit works, and I'm doing it, and you forget about another record that was hot. Yeah, but then somebody comes up and tells you about that record, and you're like, oh shit, I'm gonna play that. So now you go outside that crate, you play that record, the crowd goes nuts, and now it's like, damn, all right, cool.
SPEAKER_04So, like you said, and it trickles on to making you think of another song, correct? And then you're like, Yes, yeah, and then it's so changes the vibe. It's and that's the whole dynamic in a good way, right?
SPEAKER_06It's the dynamic of what we do as DJs. Don't get stale, stay fresh, and keep it moving. But it it once again, we're curators of those moments, yeah, yeah, right? So we have to be mindful of what we're doing. So not every request is denied, right? It's does it fit with what I've got going on? Yeah, you know what I'm saying? So that's a huge part.
SPEAKER_05Yeah.
SPEAKER_04All right. Um, next, we're gonna move on to a song um that you picked out today, um, which is super dope. Um, go ahead and announce that.
SPEAKER_16Heck, this is the D R E. Yes, aka Dirty Mouth. This is off the M Milwaukee album. It's called Punk Ho. Punk Ho. Let's go. LSR brought some classic shit out.
SPEAKER_04Oh, shit. That's not it.
SPEAKER_16I don't even know what's playing.
SPEAKER_04You should have let the DJ do this, but all right.
SPEAKER_08I'm over here looking bad in front of the DJ. You good, man.
SPEAKER_06Hey, you want to see it for my phone, fam? Can you play this?
SPEAKER_16Oh, see, the problem is one of these was just playing the entire time, bro. Oh, damn.
SPEAKER_06Was it was it no audio?
SPEAKER_16It was Illy's pick, you have to pick it again. Oh, I remember what it was. All right, here we go, y'all. Let's run it. I was scared to turn it up. You a scramp, you a bitch, you a punk ho. You a scramp, you a bitch, you a punk ho.
SPEAKER_02You a tramp, you a bitch, you a punk ho. You a scramp, you a bitch, you a punk. You a scramp, you a bitch, you a pin of clothes. You a scramble, you a bitch, you a pin of clothes. You a scramble, you a bitch, you a pin of clothes. You a scramble, you a bitch, you a pin of you a scramble, you a pin. Everybody, you a sky, okay. You a spam, you a beat, you a pump ho.
SPEAKER_06You a spam art. Man, listen. If you if you in a whip and you subbin', oh, it's ridiculous.
SPEAKER_16It's so Milwaukee, bro. That shit is Milwaukee as fuck. So you could just tell the way a person talks and how they, you know, like that's it's Milwaukee as fuck, bro. Right. He snapped, bro. Hey, it's crazy how times have changed, though. He said you a nasty motherfucker, you eat. Or if he only knew what it was today, man. Right, right, right. Dirty Mouth.
SPEAKER_08You right? They took your name literal from that.
SPEAKER_06Hell yeah, they did. Dirty Mouth. 2014. That album? They dropped it, they dropped it in 2014. This song? Yeah, Punk Home.
SPEAKER_09That's older than that. The YouTube video ain't correct. I'm telling you.
SPEAKER_06No, no, yeah, no, no, no, but it was it was dropped. Yeah, yeah. So I think 2014, because uh Big Frank did the beat on that. What? Yeah.
unknownThat ain't correct.
SPEAKER_16Yeah, it is. We about to find out right now. Fuck that. We gotta we about to fucking Google search.
unknownYou know what I mean?
SPEAKER_09I've been doing this a long time.
SPEAKER_16Yeah, yeah. So punk hole release. Yeah. We're finna find out. I think it re-released. It says says 2014. Yeah.
SPEAKER_09When they re-released, this is 2000, bro.
SPEAKER_16I know because I know I mean I was like, you're saying like originally, yeah. Oh, right here, 2003.
SPEAKER_07Was it on three?
SPEAKER_16Yeah, yeah. So it says it's a re it's a remastered release 2014. Yeah, and in Milwaukee, the album dropped 2003. Okay, yeah.
SPEAKER_06Yeah, he's he's right. Yeah, they they did re they they re-released it in 2014. Yeah, because it went, it went, it went digital then.
SPEAKER_16Low key, I was about to say, like, if this dropped in uh 2003, I was gonna say if it dropped back then, that shit sounds amazing. No, yeah, but it's because it's remastered, but even the original sounded amazing, yeah, yeah. Oh, like yeah, it's probably yeah, yeah. Like I said, that took me back to my because I always I always thought dog was dog's name to me is synonymous to older means, yeah, bro. He's been doing stuff forever, you know what I'm saying? So like his name automatically made me think I'm like, This shit sounds amazing, yeah. You know, so shit. But shout out to uh the DRE fam. Yeah, uh, he was he was one of the first times Croft, you know, Croft is like my not my go-to, but since he's my brother, I talk to him all the time. Okay, and he's a little older and shit than me. So he's like, oh, he tells me about all the people back in the day. He used to tell me about him all the time. Yeah, so that's like one of the first people I heard of, like back in the day. He's a good artist, man.
SPEAKER_04Um, so before we head into this next portion of the episode, if you haven't already, take a moment to hit that subscribe button and notification bell to help us grow our audience. A like, comment, or share with a friend are also great ways to let us know you supported and watch the episode. Also, shout out to our sponsor, Illy Tents, for financing these episodes. If you or someone you know is looking to have your vehicle transformed, add privacy, or keep it cool by blocking out those sun rays, give us a call today at 414-326-7283 or stop by the shop in Franklin 8581 South 27th Street to book your next appointment. Also, I want to turn it over to you, Eliezar. Um, if you have anybody you want to shout out right now, or um any of the crew or anything that you want to um promote, you know, at this time.
SPEAKER_06Man, shout out to the whole pitch control family, shout out to the core DJ family. You already know what time it is. Just keep it moving, man. Get out there and uh make happy mixes for people. You know what I'm saying? Um I could shout out the whole, you know, Total Request Entertainment, Hitting Hard Radio, um, independent. If you guys really want your shit played, get with us, Hitting Hard Radio. We've been around for uh 16 years now. Damn. Facts. It's crazy. We've been around for a minute, um, about 80,000 listeners a week, and it plays 24 7. We are known as radio you can watch. Because if you go to it now on the website, you can watch radio. Basically, everything you hear, there's a video to it. So, artists, if you have your videos, submit them and we'll play them.
SPEAKER_16We uh released our Southside record with And that shit was great. And also, we can have a show with you like on like four different four first. Hey, we yeah, but we're just doing a DJ one right now, bro. We can have a whole fucking radio, internet radio, all that shit.
SPEAKER_06All that shit, man. And definitely, um, what do you call it? Y'all should be over there doing a show.
SPEAKER_04Yeah.
SPEAKER_06We need to talk about that.
SPEAKER_04Hey, let's get it in motion. Yeah.
SPEAKER_06Yeah. We can actually shit from here while you live. We can do it live. Yeah. There's we'll talk.
SPEAKER_05Yeah.
SPEAKER_06But yes, definitely hidden hardradio.com. It's H-I-T-T-I-N, H A R D radio.com.
SPEAKER_16Let's go.
SPEAKER_04Alright, so um let's move into the MKE music review next.
SPEAKER_14Okay.
SPEAKER_04So that's um portion of the episode where we each pick um a Milwaukee artist and then we play their song and then you know we give a little bit of um what we thought about it and a review on each song.
SPEAKER_16Alright, so we're gonna uh since we did his, we're gonna do his. And that was uh Charlie Riddle.
SPEAKER_04I like this guy because he's um he's the first uh reggae artist that I've come across, like a new artist, you know. So from Milwaukee. Yeah, from Milwaukee. Like I actually met him going to pick up this laptop. Really? Yeah, for the show. So like and he he worked at Apple, you know, and then like he was telling me, like, oh, I do music. And I'm like, oh, okay, I do music too. Like, I'm actually here buying the laptop for a podcast, you know. And we got a hometown music podcast, and he was like, Oh, we'll take my name down. Yeah, ended up looking at all make some co music.
SPEAKER_06I'm like, I'm telling you, man, listen, we in Milwaukee have always said this one degree of separation, right? Look at who you met buying the laptop, right? Right. So those things, communication and just having a conversation, right, open it up for you to get a song from Dick. Like, you know what I'm saying? Like, that's the type of stuff I'm talking about. When I say we meet the DJ, talk to the DJ, talk to your people, talk to a producer so that you can get this type of stuff.
SPEAKER_16Yeah, yeah. Hell yeah. This is Charlie Rhythm. I say Charlie Riddham.
SPEAKER_07Riddham. Yeah, because it's a red.
SPEAKER_16All right, this is called Burn. Let's go.
unknownUh uh.
SPEAKER_12I'ma make me with the gun big. I'ma make some minimum. I'm gonna make a without being a big clean, with you, me, you're gonna put up the wheat. I'ma know it's gonna be a radio buddy. Radio buddy, yeah.
SPEAKER_06Okay, Illy, I gotta ask. I have to ask.
SPEAKER_12Listen, I gotta I gotta ask.
SPEAKER_06Is Dude White? No, he is. You know what he sounded like to me was Collie Buds. Okay, remember the the the Jamaican, but dude was white. Yeah, but he had that whole vibe, like that whole that was that was amazing. But dude was dope, like holy shit, and dude's from Milwaukee.
SPEAKER_16Yeah, Jamaican music like that, yeah, bro. We probably catch him at 10 bucks, too, bro. They be doing all kinds of Jamaican. Hey, listen, and the the quality of it was amazing, yeah. It was great. Wherever he's recording, all the the whole thing is a great song, great. The the whole package of it is is yeah, wonderful. The the the uh artwork was nice, yeah. He's got he's got everything, bro. The look, like he just looks he's just a terrible market, yeah. You know, it doesn't intake shit like that.
SPEAKER_04His his Instagram presence, he drops reels consistently, you know, him doing uh a verse or a hook, and you know, like he's he's got it, you know, like he's code. So I want to hear some more.
SPEAKER_16I call feature first.
SPEAKER_04Yeah, I want to say like for real.
SPEAKER_07I'm trying to take every fucking feature.
SPEAKER_06I call feature first. No, for real, though, I want to hear more.
SPEAKER_16I want to hear I'm about to go like dive into the discussion. Yeah, shout out Charlie Riddham. Yeah, super shout out Charlie Riddam, bro. Blessed. All right, so my pick is K Dot Dub. Yeah, I was just listening to this on the way here, bro. This is on my playlist. This is one of my favorite albums to ever come out of Milwaukee, fam. Like ever, fam. Shout out to D fam. That's my that's my nigga, bro. I I love the album, bro. Like, yeah, and he makes great music. Okay, so this is called Pain. I play this album a lot at my shop. What? It's so cool. It's a it's a solid album, bro. Solid uh, like compilation of work, bro. So this is called Pain off Bury My Sins album. Let's go. Shout out to SG with the background vocal. All right, I was just about to say the same thing.
SPEAKER_10I love this one. Let's talk about pain. Filling up your cup with a little motion. Let's fill a little motion with the minute face me. It's just me. And I know it ain't the must tell you it must be minutes. Looking in the mirror and you notice you change. Filling up your cup with a little more drink. But you had them back up whatever they cost. Turning in the frost, feel the betrayed like the man on the car.
SPEAKER_16That's a cold song. Yeah. And then I love the one thing I love about uh K.dub, bro. When he when he does his verses, right? There's this thing that when rappers they're going at the end of the verse, bro, and then they go into the hook.
SPEAKER_08Yeah.
SPEAKER_16Like you're the words you're saying go into what the hook is saying. He does that whole thing, he does it all over this album, bro. But like he did it right there. Like, I'm telling you, it must be pain. You know what I'm saying? Like, I love that, bro. I don't know if there's a word for that, but I love that shit, bro. Yeah, the continuing, you know.
SPEAKER_06Oh no, yeah, hell yeah. The transition from verse to hook is yeah, it's there, it's seamless.
SPEAKER_16It sounds like it's one whole thing. Yeah, like you're just saying the shit straight through. Yeah, there's dope. And then it's it's hard to do because you gotta rhyme what you're saying into the hook.
SPEAKER_06Yeah, you guys gotta send me the album. I won't check it out.
SPEAKER_16Yeah, I got you, bro.
SPEAKER_04That's the artist pick and roll.
SPEAKER_06Yeah, yeah. So let me let me ask you real quick. He's obviously from Milwaukee. That's Louise Z's brother.
SPEAKER_08Okay, so was um, what do you call how old is he? He gotta be 30, 30 something. Yeah, he enunciates clearly. That's why.
SPEAKER_06Wow, that's why I like it.
SPEAKER_05Yeah, yeah, you can hear every word he's saying.
SPEAKER_06Listen, there new hip hop for me. When people don't enunciate, I can't listen to it.
SPEAKER_04That's actually one of the topics for later. I can't, bro. Okay, okay. I love that you just said that because that's that's gonna fucking pass to that topic so seamlessly. All right. All right, man.
SPEAKER_16We finna we finna check out Elias R's pick, man. This is baby Drew. Yeah, disco lady. Let's go. Let's go. I love hearing this shit that like I don't know about like the production is just fucking.
SPEAKER_04I love how your picks are very uh DJ party-ish.
SPEAKER_06Yeah, man. It's believe it or not, the older folks, when they get to hearing this, they'll get to stepping and shit. Yeah.
SPEAKER_16Yeah. I I I just I I fucking I wish I was from that era, bro. Yeah, I wish I could be from that, bro. Like, cause like it's just it's such a different, and everything I stand for, and like I know I do well, yeah, is it's made for you.
SPEAKER_06It stems from that, yeah. Like so music transcends, man. Like we grew up, I grew up in a time where music in every genre had hits. Yeah, everything was uh new to us. It was all, damn, that's a dope ass record. Like we'll listen to some Metallica, some Bon Jovi, and you know, just artists LL Cool J and the DOC and Madonna and you know Michael Jackson. Like we came from era where all the music was funky, it was just dope. Like we listened to everything back then. This generation don't do that. This generation's stuck in one lane.
SPEAKER_16Well, they bottleneck every fucking thing up to one sound. It's crazy, right?
SPEAKER_08Yeah, and people are resampling the sample.
SPEAKER_16It's crazy to think that like nobody says anything about that shit. Like, they literally just everything is uh curated to be this one way, like and it's crazy, bro. Like nobody everybody just goes with it, fuck it, whatever.
SPEAKER_06Think about it, right now in this day and age, everything is resampled up to a sample. You know what I'm saying? Like a sample of a sample of a sample. Yeah, there's no there's no creative new sound where you know you can come in and say, I curated that. No, you resampled it. You know what I mean? And all these artists, there's no I can say there's no musicianship in today's music. And at least in the hip hop side. You know what I mean? You might get it in some RB or you know, EDM and country and all that stuff. They're still playing instruments where everything on the hip hop side or the urban side is all electronically produced. It's all a sound from a you know, a sound bank that was in a keyboard or an NPC or some Fruity Loop uh you know, drum pick type ordeal. So music back then just sounded different. Yeah, it just it really did. It was more like organic.
SPEAKER_04And you know, one of the things that I always think about like on that topic is the fact that um, you know, quite recently an artist in the hometown dropped a project. The whole project is all samples, you know, and it's like not only is it samples as far as like instrumentation, but it's like actual samples, like the singer from such and such track 30 years ago or whatever. Every fucking song on the album, and I'm like, bro, like there's no completely original production from like start to finish, you know, and that's why that's one thing like when I hear um a lot of the newer artists actually do that, where like they don't use any samples of any other artists in their music, that stands out to me, you know. That's one thing that I've always been a big um advocate of. Like, that's one reason why I love working with Letho so much, is because like everything that he does is like he wants it to sound uh unique, new, you know, yeah, yeah. Fresh. And I'm totally with that, you know, and like my brother and BU and like there's a lot of producers here who are trying to craft a sound, you know, right? And then like you said, there's a lot of it's combative with all the artists that are, you know, they're just trying to go for that bottleneck.
SPEAKER_16Right. So the problem the problem that a lot of people do is that the like they'll use music that you can't even not that you can't, but a band would have a hard time playing your song because there's not one sound on there that can be fucking mimicked on your live. You know what I'm saying? Like so now your whole record, they gotta just make it up, like oh, it kind of sounds like this, right? You know what I'm saying?
SPEAKER_06Like but it's like a bad karaoke version of the song. Yeah, like it's far left, it ain't the same.
SPEAKER_16Yeah, but like when you fuck with niggas like Letho or fucking B U or some shit like that, they're making sounds like you could easily be like, hey, here, can you and they're like, Yeah, I could I could fucking I hear the drums, I hear the fucking sounds, the melodies are actual melodies, they're not all fucking robot sounds and so it's like that shit matters, bro.
SPEAKER_04Crazy ass sense everywhere, or like you said, samples.
SPEAKER_16How are you gonna recreate a fucking sample for a live band? Unless you get that stem from the sample that's just being played and then the bling, you know what I'm saying?
SPEAKER_06Like and then the legality side of it, did you get clear, did you get it cleared?
SPEAKER_16That's a whole nother fucking yeah, whole nother topic. Yeah, but yeah. Speaking of topics, let's roll into these topics. All right, so the first one we got was what Elliot Elliot's I was just talking about. This shit funny as hell, bro. All right, this is uh this is what it sounds like, what new music sounds like to people when you growing with bills and responsibilities, man. Let's go.
SPEAKER_01What's the gangster? Drinking liquor, hang it out. Don't care about nothing in the world. Acting crazy and silly. I don't care no more. I do this and that, and that's all right. Hang with my boys and the pretty girls. Don't you go to bar clubs, hang out, get drunk. Then next day, sleep sleep it off. I'm chillin' in the hood with the gangster, drinking liquor, hanging out. Don't care about nothing in the world.
unknownActing crazy.
SPEAKER_04That's all I hear. When I hear is a lot of the new music, I'm just like, they're talking about the same shit over and over. How much drugs they got, how much they drink, stealing people's bitches, you know, the type of illegal activities they're involved in, like, and where all these activities happened. No, but really snitching on themselves and it's like.
SPEAKER_16Oh, that is facts though, fam. That should be tripping me out when they bring up a little off topic, but when they bring up like the they shouldn't be able to use my shin court, nigga. You said the entire crime. You were on third lay down and you just step by step.
unknownYou say you're real, nigga.
SPEAKER_16Yeah. Yeah, and I and I'm a real one. I'll never tell on nobody, nigga. Yeah, but you just told everybody. March 13th, 2010, bro. We ran down on them niggas on 13th Street. Like, what the fuck, fam? Like, what is we talking about, fam? We was in a lack. We were doing this, you know what I'm saying? Like, so it's like, but yeah, that does sound like that to me when I listen to music these days, bro. I'll be like, dog, what the fuck are we talking about? Hey, low-key. So I went to uh Grace Weber's music lab this last uh I wanted to go to that. Bro, my niece performed. That's a whole nother thing. My heart was this big, bro. I never even knew she was in the music. Perform, no doubt, don't speak, went crazy. But anyway, she uh the music lab, whatever, they had a little dude get up there and she has a teen open mic. He got up and he's like, I'm about to sing your rap. I'm like, cool. The song start is one of those songs, you know, one of those juice world type songs, right? Dog, he gets to rapping, bro. I'm depressed. I'm this, I'm I'm so sad and nobody knows it. And you know, like people don't fuck with me, but and then in that same line, like people don't fuck with me and I'm depressed, but I'm the greatest to ever do it, and nobody ever fuck with me. And I'm like, dog, what are we talking about? What are we saying right now, fam? Yeah, you know, and then I try, I told my cousin and shit. I'm like, man, these niggas depressed, bro. Like, like there's nothing, there's not an ounce of like stunting, bro.
SPEAKER_11It's emu rap, bro.
SPEAKER_16Yeah, emo rap.
SPEAKER_11It's emu rap.
SPEAKER_16And then I told my cousin, he's like, Well, it's not about him, it's about who it could reach.
SPEAKER_07I was like, shut your ass. It's terrible, man. They're depressed, they didn't get enough hugs as a kid. He said that, if I'm not mistaken. I'm not even exaggerating.
SPEAKER_16My cat ran away, like, bro, come on, man. Like, and I'm like, bro, you 15, bro. Like, you ain't lived enough. Like, nigga, you 15. Bro, when I was 15, my mom moved to Puerto Rico. I got on a Greyhound bus by myself with no destination, bro. I came to Wisconsin with no place I'm going, bro. 15, bro. And I was trying to get some pussy and shit. Like, I wasn't like, I'm so sad, bro. Like, what the fuck? Like, say, nigga, what am I gonna say? I was trying to like find a way to get some money, get some pussy, nigga. Like, you talk about some, oh, I'm so depressed, and my mom drove me here in her 2025 car and shit. Like, nigga, you you valid, bro. You probably ate two times a day. Like, that doesn't sound like you have any problems to me, bro. Right, bro. Uh a Greyhound bus trip from Georgia to Wisconsin is like fucking a day and a half, bro. Yeah, and I had not a dollar on me, fam. Damn. And I can't like, come on, bro. Matter of fact, the more I think about it, I'm depressed now, nigga. Fuck that. This shit crazy, bro.
SPEAKER_04This shit crazy. No, but that's that's legit. Like, yeah, one of the biggest things that I have about today's music is like not being able to understand what they're saying, you know, or when they're performing, they just don't know any of their own words. And I'm like, what the fuck is going on? Who let you on the stage? Yeah, you know, like that's one of my biggest problems. Like, yeah.
SPEAKER_16Yeah, you know, like especially when your lyrics are on there, bro. You you should definitely have it played out to where if you run out of breath or something, you should already know the words coming up to help you fucking do it.
SPEAKER_06Yeah, you should not be doing the ad libs to your track and then the vocal track running by yourself.
SPEAKER_16Yeah, you don't trist me out because I was saying this on another episode where I don't remember the exact year, but I remember watching like niggas go from rapping to I'm on a speaker and I'm hanging off shit, and I'm just trying to look as extreme as possible. And the songs be valid. They be you know, uh Petty was really good at that. Nigga, Petty? Yeah, yeah. Petty Hendrix is a name now. But Petty used to be really be good as fuck at that. He one of the only people back in the day where I was like, I don't even care if you rap, nigga, your shit be lit. Like it looks good, sounds good, yeah, and he's hype. But now, like little dog I was just talking about, he was just pacing back and forth and he was fucking up words, and you wasn't doing nothing though, you know what I'm saying? But he's a little he a little dude. I'm not judging him like that. But there's people I've seen grown, is what I'm saying, that doesn't matter. Doing that same shit, and it's like, bro, you can do better, man. Yeah, at least get some hop up and down or something.
SPEAKER_06But you know what's crazy though? If you watch all these new artists on stage that are actually known, they're doing the same shit.
SPEAKER_04Yeah, that's what makes it that's what makes it really bad, is because that's where they're getting it from. That's what I'm saying.
SPEAKER_06Yeah, so so their stage presence is what these kids are seeing. So he's pacing back and forth, probably had a hoodie up, yeah, bumbling into a microphone. Like, you know what I mean? There's no enunciation, yeah. There's no validity to what he's actually saying.
SPEAKER_16You know who does that that's really, really, really good though? Tori Lanez, bro. Like he'll just fucking go crowd surfing, yeah, and he like he'll get up on some shit, jump off, he'll do some crazy shit, and he's not saying nothing. But Tory Lanez could rap and shit. You know what I'm saying? Yeah, he's actually. Yeah, he's actually good. I'm just saying that he does that.
SPEAKER_04Somebody that's under fire right now is uh Kodak Black because he his last show that he just be fucked up though, nigga. Yeah, dude, he be tore up, yeah. He be slumped, but that's what I'm saying. That's where the new crop new wave of these younger rappers are getting it from. They're seeing what he Doing and that's who they're looking at. So, like, they're like, I could go to my show fucked up too, and no one's gonna care. Right, yeah.
SPEAKER_06They paid me all this money to see me not perform.
SPEAKER_16Yeah, I did that one time where I was like, I think I'm I think I'm good enough, you know. I I've done this enough and I'm good enough to uh drink more than usual. And I did it, but nigga, I regretted that shit, bro. I'll never do that shit again, bro. Now I don't well, I mean, I don't even drink like that no more anyway. But if I was to, I would chill first, perform, then I'll start getting fucked up.
SPEAKER_08Right.
SPEAKER_16But I did it one time. I was like, I'm good, bro. I'm a little nervous, drink another drink. And I next thing, you know, I'm on stage like nigga, I'm about to throw the fuck up. I can't rap right now. And you know, and then I rap hard. When I rap on stage, I rap super hard and live and shit. Yeah, so I'm like, nigga, I'm out of breath. Yeah, never again, fam.
SPEAKER_04Never again. I'll never do that shit again. All right. This next uh rear that we're gonna check out is uh a good DJ versus great DJ. And we got the visual up there.
SPEAKER_15Okay, we need names, nigga. We need names.
SPEAKER_07Oh shit.
SPEAKER_15A good DJ is gonna play the songs you want to hear. A great DJ is gonna play the songs you didn't even know you wanted to hear. Hold on, man. Say that one more time. I like that. A good DJ is gonna play the songs you want to hear. Correct. A great DJ is gonna play the songs you didn't even know you wanted to hear. Damn, put that on a t-shirt, bro. A valid DJ is gonna play the song.
SPEAKER_06Yeah, that's facts. That's facts because it's a vibe.
SPEAKER_05Yeah.
SPEAKER_06Right? So you're as a DJ, you're trying to take people somewhere. You know what I'm saying? And you want them to mentally reminisce about a track. So, like you said, you know, I said earlier, we're in a crate, we're going through all this music. You come up and you suggest a song that I forgot about, and now I'm thinking about that track and 15 other ones that are fit that category, and I'm trying to make people reminisce at the same time. Because music is a feeling the whole night. So that's valid.
SPEAKER_16Uh I had an ex one time, bro, who she always wanted to go to a spot because the DJ would play her uh her fucking request. And I told her, I'm like, if you like a spot like that, it's because the DJ's ass. Because otherwise, he would be playing shit that you wouldn't give a fuck about requesting. You would be in there vibing the whole time. You go in there for to listen to fucking three songs out of the whole night that you want. That shit sounds dumb as hell, bro. Yeah, the DJ is a fucking jukebox. Yeah, but I told her, I'm like, hey, that's like we could go somewhere where we could just sit and chill, you know. You don't need to put recorders because I want to listen. I'm like, well, let's go to a bar. Yeah, let's go to a bar and you can fucking pick every song you ever wanted to listen ever. Yeah, yeah. And then you could be the fucking DJ. Oh, but then I don't want to sit there and think of bro, I'm I'm straight, bro. Like, but the DJ should be a vibe, bro. Yeah, yeah. I shouldn't have to request shit. And if I do, it's only because I'm so amped up. Yeah, that's a different type of request. Like, hey, I'm amped up, I'm finna pick a song. Hey, play this if you can. But I always go with money too, just so you know. Yeah, but it's the people be like expecting that shit. What the fuck? He's weak as hell, you don't want to play, bro. He he's doing a job right now.
SPEAKER_06Once again, if it fits, yeah, it works, it'll work into the mix. If you come to me and I'm, for instance, I work off a BPM and a vibe, right? In a range. If I'm at 105 BPM mixing and you ask me for a song that's 67, how the fuck am I supposed to work that in?
SPEAKER_16Type, yeah.
SPEAKER_06Like, you know what I'm saying? Like, come on, man.
SPEAKER_16Now you're getting technical. That's the thing that people don't even think about.
SPEAKER_06Oh, you want me to just stop this? I'm gonna just stop the meeting and be like, oh, fam wanted me to play this song.
SPEAKER_16Yeah, yeah, yeah.
SPEAKER_06You know what I mean? No, it don't work that way. So it it it's a whole there's there's a whole bunch of shit that falls into play on a back end that people don't think about that it's like, all right, cool, I created this vibe, I got it lit. We in here, we moving, but you're gonna come and ask me for some Britney Spears, like you know what I'm saying, or some dumb shit, right? So, yeah, man, no, that was valid.
SPEAKER_04All right, so uh shout out to the great DJ, DJ Elliott's our fan. I try, I try. Um, how can the all four one for all uh podcast audience find your content?
SPEAKER_06Whoo, and you know what's crazy? I I'm I'm an old head, Facebook, right? I'm on I'm on all the other platforms, and I'm I'm gonna say this, I'm lazy on the other platforms, right? Um, I'm I'm working on doing more on uh the TikTok side this year, but um definitely through I G, DJ Eliazar, it's E-L-E-A-Z-A-R, at all of them. It's at DJ Eliazar. You can find me. It's just not hard.
SPEAKER_04Yeah, and if you Google him, his name comes up quick. It's everywhere. Yeah, established, bro. He's established, you know, big facts. Um, so that's gonna conclude this episode of the R414R podcast, brought to you by Illy, Street Team Hectic, Third War Studios, SG Films, and our guest for episode 35, DJ Elliott Zar Maldonado. Go subscribe. Yeah, yeah. Personally, I wanted to thank you for coming through, man. And um, you know, I feel blessed to know you and just have the history that I have with you, um, you know, and been able to have you collaborate with me on my first street album. And, you know, you've done so much for me as far as an artist in my career, um, you know, whether you knew it or not. Um, you know, even when the uh Mexican Fiesta, me and um Miluas ended up shooting our video there. Yeah, yeah. You know, we were like, hey, can you play this in real quick? And you found a way to put it in and let us do our performance and then still take it back to where it didn't disrupt the show or nothing. And, you know, I salute you because you didn't have to do that, you know. And anytime I could be of service to you, all you gotta do is let me know, bro, and I'm there.
SPEAKER_16So most definitely wanna say anything? Same sentiments, bro. You've been a uh a standard setter, bro. Uh, everything you do is professional and crispy, bro, and I fuck with that shit, bro. Thank you for that. And you've also presented me a lot of opportunities where I've come mess with you on your radio station and all that. So it's always appreciated, bro.
SPEAKER_06Most definitely, man. I appreciate you guys for having me here today. It's I always say this, man: remain humble and work. Let's go.
SPEAKER_16Period. Episode 35 now.
SPEAKER_04Subscribe. Yes, sir. Hit that damn button and share this shit. Big facts. We didn't get to do uh some of the interview questions, but like he said, we can we can have this. We can do this again. We're gonna have to run this. Yeah, we're gonna have to run this back because you're um, you know, you're so established in so many areas that we can actually do. Yeah, the resume is crazy. Three, four with you. Yeah, whenever, man, whenever. Y'all just let me know and I'm here. All right. Um, if you haven't already, we encourage you to again to take a moment to subscribe to our channel, like this video, and leave us a comment about the topic that interests you the most. Thank you for watching and come back for the next episode of the All 414 Podcast. And pay for that Cap Cup subscription with your cheap.